Ads Strategy
A strategic consultation to assess LinkedIn advertising goals, target audiences, campaign objectives, account setup, and growth opportunities before building a tailored advertising plan.
Beyond the Funnel helps B2B brands turn LinkedIn into a predictable growth channel through expert strategy, audience validation, creative testing, and full-funnel advertising management. Led by one of only 80 LinkedIn Certified Marketing Experts worldwide, the agency brings clarity to complex ad data and builds campaigns designed to reach decision-makers, generate qualified demand, and scale what works.

Strategic LinkedIn advertising services built to help B2B brands validate audiences, improve messaging, and scale qualified growth.
A strategic consultation to assess LinkedIn advertising goals, target audiences, campaign objectives, account setup, and growth opportunities before building a tailored advertising plan.
End-to-end LinkedIn Ads management for B2B companies, including campaign setup, targeting, creative testing, optimization, reporting, and strategic consulting across growth stages.
A structured review of current campaigns, account setup, targeting, messaging, and performance data to uncover optimization opportunities and improve advertising efficiency.

Beyond the Funnel begins by clarifying your revenue goals, target segments, sales motion, and current LinkedIn Ads setup. This creates a strategic foundation before media spend is committed, helping your team avoid broad targeting and disconnected campaign objectives.
Beyond the Funnel combines rare certification, deep account experience, and strategic B2B advertising discipline.
Led by one of only 16 LinkedIn Certified Marketing Experts in the United States.
Experience across more than 1,000 accounts informs smarter testing, targeting, and optimization decisions.
Full-funnel strategy connects awareness, retargeting, conversion, and reporting into one growth system.
Clear reporting and collaborative guidance help teams understand performance, not just monitor dashboards.
Expert-led LinkedIn advertising strategy for serious B2B growth.

Founder
Joshua Stout is the Founder of Beyond the Funnel and one of just 80 LinkedIn Certified Marketing Experts worldwide — and 1 of only 16 in the United States. Recognized in the top 3% worldwide by Marquis Who's Who (2025) for leadership and innovation in B2B advertising, Josh brings unmatched expertise to every client engagement. With experience managing and optimizing over 1,000 LinkedIn ad accounts, he has scaled multiple agency programs into multimillion-dollar growth engines across industries including SaaS, finance, technology, and healthcare. Josh founded Beyond the Funnel to give B2B brands a smarter, more transparent path to predictable LinkedIn growth — combining creative testing, audience validation, and full-funnel strategy. Based in San Antonio, Texas, he is known for translating complex ad data into clear, actionable strategy and building genuine partnerships with his clients.
LinkedIn marketing costs vary based on campaign scope, ad spend, targeting complexity, creative needs, and management support. B2B companies often invest more on LinkedIn than other platforms because the targeting is built around job titles, industries, company size, seniority, and professional intent. Beyond the Funnel starts with strategy, auditing, and planning so budgets are tied to measurable pipeline goals instead of guesswork.
Get clear answers from a certified LinkedIn advertising specialist.
One of only 80 experts worldwide.
Recognized for B2B advertising leadership.
Distinguished LinkedIn thought leadership recognition.
Share your LinkedIn advertising goals, current challenges, and growth targets. Beyond the Funnel will review your needs and help identify the next best step.
For immediate assistance, feel free to give us a direct call at 956-867-4048.
For immediate assistance, feel free to give us a direct call at 956-867-4048.